Lightcine.com

Went looking down Austin way. Still more than I want to pay.

rubydesign11 — Thu, 22 Dec 2011 11:35:25 +0000

Even as you get to the country, it’s still high. There is no incentive for green dev. Without

Better numbers. Organic farming perhaps via land lease only. The real problem there is water.

Looking for more studio space.

greensciences — Wed, 21 Dec 2011 07:07:37 +0000

Ideally, This would be land that might have studio potential? The cost to gear up for mobile is far to much, as is most high end gear. Better to rent as needed. Land price must be attractive.

When looking at the details and cost considerations for 8 core & 12 core systems the logical solution is to wait for prices to fall.

These prices will come down over time. While they might be ideal for video editing the cost simply makes no economic sense. This has us waiting on post. The feeling is it would be more cost effective to sub the work out. Reducing costs may mean cutting back on tech for another year or more.

The small trick there is finding someone who can do great work for a fair price. We understand the time requirements of post work.

DCC Designs & Upgrades. 8 Core Digital Creative Content Workstations on Site.

rubydesign11 — Wed, 14 Sep 2011 16:16:54 +0000

In the process of going mobile, we geared everything around, a new trailer mounted, DCC workstation editing model. This meant selling the home studio in order to cover the cost of the new layout.

As the home studio is still subject to sale, we are going ahead with the workstation buys to advance video editing ability for all current Ad work. We need to have the latest software running on the fastest computing power for the most cost effective dollar.

Because space will be limited in the trailer mounted mobile future, it will be important to keep system designs both light weight and easy to transport in a small space. Three slide outs will give us the extra room needed for each workstation however they will not be in use while traveling from location to location. This is when 3 & 4G iphone, ipad, & WIFI will need to take over.

When reaching the shoot location we will be able to get all three workstations up and running as the extra room will be provided by each slide out. As each trailer will be custom built for DCC and Video Editing Demands, we will make sure we have both the power and the finish-out built in, to get the job done, once the slide outs are in place. Everything must be secured & in place during travel mode.

Our plan is to shoot video of each phase of the built out process so that our working partners, sponsors, and clients can see how we are spending out money, time, and effort to be on location and editing in real time as the producer/director might demand.

We are currently looking to buy 8 Core Video Editing Systems with Upgrade potential. Our current focus will be to upgrade each system that comes in with the goal of having all three systems up and running by the end of the year.

Budget just got bumped up. Should keep design happy.

2011wd — Mon, 22 Aug 2011 15:45:39 +0000

As talent fees climb with all final call potential expenses, the only way to level the field is to provide design for all those new people who have not had time to design their own URL. Would need to bring legal in to the site design budget set up, via contract fee agreement, but if the numbers are going to get out of hand for national and international, this might be one way to help local talent we like. I’ll just pay for it myself.

Current est. cost to get each site up is running around $1700. Start to finish, three weeks, give or take. Would then be able to get some more help in here for design. Add some new blood. I don’t mind covering expenses when they advance new local talent and help the in house work get done on time and on budget. Only on a contract by contract bases. Will sign off on each as it might warrant. J.P.

Print Ad & Video Shoot Site is up, however it’s rough & will be revised.

2011wd — Mon, 22 Aug 2011 14:17:45 +0000

Already revised twice and my guess is it will be another time or two before the shoot is finished.

Starting to make final call selections. Production Bids are coming in. Rough as it is,

http://bit.ly/ov9yBR

Print Work Shoot. Basic Info. & Update

2011wd — Mon, 15 Aug 2011 15:56:32 +0000

Print Work Shoot. Ruby’s Enchanted. Modified Title. 2011-09-16. Selecting final call with additional info on the shoot going out to all selected. Shooting video of print work, set up, shoot, and potential story line, depending on talent, DP selection, & additional budget.

Selecting both production team and model asap. If shot local it will only be because the model found here was chosen over the one presented in S.F. or N.Y., as both production teams are first choice. Bid and model approval subject to producer, director. Model must be a part of the bid if not produced here.

If shot in studio, we will be using the new Zeiss with one of the DPs selected. Image below…

Female Model search & 1/2 day, rate data, is ongoing. Ideally she will also be able to act. Print Shoot will be Action 8 frames per second, Close up.

60D Strapped & Gripped. Ideal for hand held

2011wd — Tue, 26 Jul 2011 01:50:08 +0000

I for one don’t like taking a bunch of equipment out of the home/studio. With this set up you just go. Don’t even need my monopod because the balance and feel allows me to have an extra hand and stay steady. Love this set up and am using it now. If you have not spent the time with grips and straps, give it a shot, you might just like it.

60D Gripped

2011wd — Sun, 24 Jul 2011 11:40:37 +0000

Delays, Delays. Such is life. We hurry to wait, while another tech support issue pops up!

Been waiting on the new main body to get here so the back up shutter count stayed low. Just got it in yesterday and started shooting inventory. Still waiting on new Zeiss, which is slowing things up big time. Stand by one.

Having full image file size issues. Image will not fit the space provided. Attempting to make the image viewing space larger. No luck, going with 80% edited image size. May not look as nice but might fit. To small. Let’s try 90%. Sorry I am not able to get this set up so you can see the whole image or the true file size. Have several other images to load and running out of time. Should have them up, ASAP.

Shooting studio gear sale. More Images & new sales site to come.

2011wd — Thu, 30 Jun 2011 23:26:29 +0000

Selling all used gear from the studio, as part of the production effort for a new used gear sales site we are working on. This new site will become a part of our event production work. The new site should be up by the time all images and video for each item has been done. We will be shooting every day for the next 3 weeks, with no delays, which may, and do, happen often.

Shooting all of the photography and video for every studio item we have up for sale. This will include all electronics, furniture, props, designer clothing, wardrobe closet, film & digital cameras, lenses, and accessories.

We may select a few models to feature each item with a focus on advancing casting reach.

New site event party will kick off the new site and assist with sales & Local buyer pickup. All staff, support, sponsors, buyers and models will be invited. We will be talking about the first film during the event.

Also selling the home/office/studio and moving soon to a new space. More images and details to follow. Images will be featured both here and on the new site, ASAP. Casting selections will not delay daily shoot schedule with the daily item count moved up to 15 items per 1/2 day, 10-2. 21 days.

Still need 2nd DP. & production assistant.

The Value of Manual Focus, in Live View Mode

2011wd — Sun, 26 Jun 2011 19:11:45 +0000

What is missed by most is the value of Manual focus in live view mode. This is not only true for video, but also for photography, when there is very little motion. If you are shooting macro, portrait, or any shot that can be taken with a monopod or tripod, the live view mode makes manual focus easy and perfect.

REMEMBER YOUR MAGNIFY BUTTON. It is on the top right of the back of the 60D, it looks like a magnifying glass. ALWAYS KEEP IN MIND BOTH YOUR 5X and 10X MAGNIFY OPTION TO CHECK FOCUS.

THIS CAN ONLY BE DONE IN MANUAL MODE. THIS CAN NOT BE STRESSED ENOUGH. ALWAYS REMEMBER YOUR VIDEO IMAGE MAYBE GOING UP ON THE BIG SCREEN AND FOCUS MUST BE LOCKED ON WHAT YOU WISH TO FEATURE IN EACH SHOT. THIS MAKES AF WORTHLESS with regard to DIGITAL CINE WORK.

Don’t forget to MOVE your focus box around with your control wheel on the back of your camera. The control wheel is on the outside edge of your set button. This is also explained in the video. This allows you to focus on the part of the shot you wish to feature the MOST. VERY IMPORTANT to practice with every shot and see the difference in the finished image or video frame.

What does matter is what you wish to feature in the shot and great bokeh. IT is the BOKEH that makes the truly beautiful shot. That magical BOKEH comes about from fast glass, that provides unique depth of field, DOF, and that glass is best found in MANUAL FOCUS, HIGH END PRO GLASS.

Focus Example Image…

http://bit.ly/kYb0NV

Focus was placed on the lower front of the lens to feature the wood below.

Best explained in detail, during the last part of this video, starting at 2:57, under face detection mode, which looks like 2 eyes ; a nose, & a smile…